Author(s): Michael Barker
At a time when consumers are looking for more and more connection with the foods they eat, Michael Barker proudly shares the Barker's of Geraldine journey, the people, the innovations and the philosophies that still guide them. This is a story of entrepreneurial spirit, creativity, fun, dedication to community and finding a way to bring it all together to build a strong, profitable values-based company. The journey wasnt always straightforward but the founders never gave up and always empowered those around them to help. It is a 50-year story of relentless innovation, humble tenacity and risk-taking to create a lasting future on the family farm for the brand that means so much to the entire Barkers team.